Instagram // Tuesday Tips for Business
We worked closely with a great team at Instagram to create a 9-part series of “Tuesday Tips” for small businesses. The tips were posted as Story Highlights each Tuesday for 9 weeks. The project ended up expanding in a big way after that (more on that below).
Credits:
Production Co.: Psyop
Directed by Igor + Valentine
Producer: Michael Neithardt
Design: Shuhan Teoh, Matt Smithson, David Stanfield
Animation: Joshua Hollars, Matt Smithson, David Stanfield
PROCESS
A small selection of design frames we created during the course of the project. Some were used; some were not.
Others led to a whole other project — we art directed and illustrated a printed booklet
which was the anchor piece in a kit sent out to small business leaders all over the world.
Our work included cover pages, internal spreads, and interactive “workbook” pages with custom cutouts, panels, and other custom printed odds n’ ends.
